Building the new web
New Web Group owns and operates companies building the next era of the web
Companies in the group
The WebOps partner for scaling B2B: we own, run, and grow your website across Webflow, Sanity, and Astro, and turn it into revenue you can prove.
Digital Brand Experience Partners: DBX pods of brand strategists, designers, and engineers that close the seams in your customer journey and turn your brand from an anchor into an engine.
The web conference in Belgrade where builders of the new web meet, learn, and ship together.
The Thesis
Services are the new software
Read the manifesto →Design is a commodity
A passable website, a clean identity, a fine-looking product, anyone can prompt them into existence in an afternoon. That work is no longer worth paying for.
Decent became invisible
When nothing is inherently bad anymore, average disappears. The competition moved entirely to taste, execution, and absolute consistency across every touchpoint.
Services compound now
For the first time, services can be productized, instrumented, and compounded the way software is. Retainers become recurring revenue. Playbooks become products.
About
Who is behind this
I am Uroš Mikić, a Serbian entrepreneur based in Belgrade. I founded Flow Ninja in 2015 and spent a decade building it into a Webflow Enterprise Partner of the Year with a team of 65.
New Web Group is what came next: a home for the companies, products, and people I want to build the new web with. I write about the journey in The New Web Stories.
The Shelf
From the bookshelf
Browse the full shelf →
The Long Game
Built for partners
We are for you if you
→ Don't want an overnight success
→ Want an actual operator
→ Value proof over promises
→ Care about the last 30%
Not the right fit if you
→ Want quick cash
→ Think that there are secrets to growth
→ Want to see results tomorrow
→ Don't want to scale an in-house team
Want to become part of The New Web?
New Web Group takes minority positions in service businesses and products that build the new web. If you are building one with taste, craft, and a point of view, we would like to hear from you.
Pitch us →